Three signature dishes from Big Brand Energy brands — loaded baked potato, gourmet mac and cheese, and Mediterranean kebab plate — on a commercial kitchen counter

Your Kitchen.
Our Viral Brands.

License proven food brands with a built-in audience of 850K+ followers. Add revenue to your existing kitchen with zero concept development.

850K+
TikTok Followers
6.7M+
Likes & Views
3
Ready-to-License Brands
Apply to Partner See Our Brands

Three Proven Concepts. One Partnership.

Each brand comes with tested recipes, operational playbooks, branding assets, and a social media presence that drives real customer demand.

Ghost Kitchen. Food Truck. Brick & Mortar.

Our brands work wherever food gets served. License one or all three concepts and deploy them in the format that fits your operation.

Three restaurant deployment models: ghost kitchen operation, food truck at outdoor event, and brick and mortar restaurant dining room
🏭

Ghost Kitchen

Add our brands to your existing delivery operation. No extra square footage needed — just kitchen capacity and delivery platform accounts. Fastest path to revenue.

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Food Truck

Take our brands on the road. Events, festivals, corporate catering, and high-traffic locations. Built-in social media presence means customers already know the food.

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Brick & Mortar

Full restaurant buildout with our proven menus, branding, and operational playbooks. From interior design guidance to staff training — we help you open strong.

From Your Kitchen to Our Customers

No buildout. No concept development. No guessing what works. We bring the brand, the recipes, and the audience. You bring the kitchen.

1

Apply

Tell us about your kitchen, your location, and your goals. We review every application to ensure it's a great fit.

2

Choose Your Brands

Pick one, two, or all three brands to operate from your existing kitchen. Each comes with full recipes and training.

3

Launch

We help you set up on delivery platforms, train your team, and provide all branding materials. Most partners launch within 2 weeks.

4

Grow

Our 850K+ social following drives demand. You fulfill orders and keep the majority of revenue. We handle ongoing marketing support.

Simple Licensing, Transparent Pricing

No franchise fees. No massive upfront investment. Our licensing model is designed for operators who want to add proven brands with minimal risk.

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Ghost Kitchen
$500/mo
+ 5% revenue share
$2,500 one-time onboarding fee
License for all 3 brands included
  • Tested recipes & operational playbook
  • Full branding assets & packaging
  • Delivery platform setup & support
  • Staff training materials
  • Lowest barrier to entry
Apply to Partner
Most Popular
🚚
Food Truck
$1,000/mo
+ 8% revenue share
$2,500 one-time onboarding fee
License for all 3 brands included
  • Everything in Ghost Kitchen
  • Mobile operation support & route strategy
  • Event & festival booking guidance
  • Cross-brand marketing support
  • Priority onboarding
Apply to Partner
🏪
Brick & Mortar
$2,000/mo
+ 15% revenue share
$2,500 one-time onboarding fee
License for all 3 brands included
  • Everything in Food Truck
  • Full restaurant buildout guidance
  • Interior design & branding standards
  • Dedicated brand manager
  • Grand opening marketing support
Apply to Partner
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Partner Revenue Insight

Average virtual restaurant brand generates $3,000–$8,000/month in delivery revenue. Most partners recoup their licensing investment within 2–3 weeks of launch.

Pricing is for licensing rights only — no franchise fees, no hidden costs. Revenue share applies to delivery platform orders only. Apply to discuss terms.

📣 850K+ social media followers across brands
Real customer reviews and proven demand
🍳 No buildout costs — use your existing kitchen
48-hour onboarding — start taking orders this week
🤝 Dedicated brand support team
Sherif Aboul-Magd — Founder & CEO
Sherif Aboul-Magd
Founder & CEO, Big Brand Energy

I built three food brands from the ground up — MacCheesy's, Dirty Potato, and The Kebab Shack. I built a combined 850K+ following across Dirty Potato and MacCheesy's with millions of video views. I know what it takes to create food that people crave and marketing that makes them line up.

Now I'm making these brands available to restaurant operators who want to add proven, in-demand concepts to their kitchens — without the risk of building from scratch. You already have the kitchen. I have the brands and the audience. Together, we build something bigger.

"Every restaurant has unused kitchen capacity. Every brand needs more kitchens. Big Brand Energy connects both sides."

What People Are Saying

417 Magazine

"When my husband and I tried The Kebab Shack for the first time, we knew we'd become regulars... The food is healthy, filling, quick and an affordable price."

Springfield Business Journal

"The Kebab Shack opened with kebabs, rice bowls, salads and wraps, along with traditional shawarma and falafel... employs a staff of 30."

TikTok — @officialdirtypotato

Over 850K+ combined followers, 6.7 million likes, and viral videos reaching millions of views. The portfolio has built-in national demand.

Common Questions, Honest Answers

Everything you need to know before applying to become a partner.

Is this a franchise?
No. This is brand licensing, not a franchise. No franchise fees, no FTC disclosure, no territorial restrictions. You pay a monthly license to operate our brands from your existing kitchen.
Do I need a restaurant or can I use a ghost kitchen?
Either works. Many of our partners operate from existing restaurant kitchens during off-peak hours. Ghost kitchens, commissary kitchens, and cloud kitchens all qualify.
What delivery platforms do you support?
All major platforms: DoorDash, Uber Eats, Grubhub, and direct ordering through our branded websites.
How quickly can I launch?
Most partners are live within 2 weeks. We handle recipe training, menu setup on delivery platforms, branding assets, and marketing materials.
What if I want to try one brand first?
Start with the Ghost Kitchen tier at $500/mo. You can upgrade your deployment model or expand your operation at any time. Most partners are fully operational and seeing strong demand within 90 days of launch.
Do I keep 100% of my revenue?
You keep the majority of your revenue. Licensing includes a monthly fee plus a revenue share that varies by deployment model — 5% for ghost kitchens, 8% for food trucks, and 15% for brick & mortar. This revenue share is how we fund ongoing marketing, brand development, and partner support that drives demand to your location. There are no other hidden fees.

Ready to Add a Viral Brand
to Your Kitchen?

We're selectively partnering with restaurant operators who have existing kitchen capacity and want to add proven revenue streams. Tell us about your operation.